Systems are such a seamless aspect of our day to day existence that we hardly ever notice them. But truly, they are the mother of productivity and efficiency. When we have the right systems in place in our home or business, we can increase our organization and more easily track our progress. On the other hand, when we don’t have a good systems, we end up reinventing the wheel every time we encounter a task or situation. This wastes our time and increases stress and tension in our lives--not to mention costs us lots of money in our business!
So how can you utilize the wisdom of systems in your business? It’s not as complicated as it may seem. According to the dictionary, a simple definition of a system is “a set of principles or procedures according to which something is done; an organized scheme or method”. No matter how random or haphazard your life as a micropreneur might seem, there are probably some systems in your life right now. Consider the steps you take when you need to do your laundry. If you have a washer/dryer in your home, you might have a hamper where you collect your clothes, then a time when you put them in the washer, load up the detergent, then into the dryer, etc. Whatever you regularly do when it’s time to wash your clothes, that’s your “system” for doing it.
The reality is whatever you are doing in your life or business, you have some degree of order or methodology to it.
This is important to recognize, because often micro biz owners get stuck in overwhelm, believing that they don’t have time to create systems in their enterprise. But when you recognize that you already do have a system--it just probably needs and upgrade--can help you stay motivated.
For example, back to laundry day. Thinking about the system you have currently, how could it be improved? Do you end up gathering clothes from the floor rather than putting them in the hamper first? Committing to putting your clothes in the hamper right when you take them off could be added to your laundry system. Do your clothes often linger in the dryer for days on end? Commit to folding them right away by adding it to your “laundry system”. Pretty soon, your floor could be spotless and your closet well organized!
You can take a similar approach towards systematizing the activities that run your business. For example, what do you do when you have a new client or customer interested in your business? If your answer is something different every single time, then perhaps you truly don’t have any system in place whatsoever. But more likely than not, there are at least a few basic actions that you almost always take. When creating a new system, start with those.
Maybe you usually write an email explaining your services, or perhaps you always direct them to specific page of your website. Once you have an understanding of what you are already doing, then you can ask yourself what the ideal actions would be. If you aren’t sure, consider your best clients and customers. What did you do when you first engaged with them? Write all of your ideas down. Then organize them into a logical sequence. Voila! You now have a system for client retention in your business!
See? Creating systems doesn’t need to be that hard. For way more information about systems and how you can implement them in your business--including real-life examples of what works and what doesn’t when you systematize your business, tune in to my podcast! I’ll be diving deep into systems and giving you some of my absolute favorite tips.